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Recent Oomphs!
- How NOT to use Google AdWords – Mistake # 2
- Upstream and Downstream Marketing Defined
- What is Innovation and how can you effectively use it in Marketing
- Five Steps to Create an Effective Brand Experience
- Your Brand is what I think it is
- The PESO Model Defined…
- SEO Tip: Importance of the URL
- How To Get Found Online?
- How NOT to use Google AdWords – Mistake # 1
- How to Make a QR Code for Personal or Business
Marketing 101
Previous Oomphs!
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- Great post with brief tutorials on how to get each report… lnkd.in/b3ne2iX 5 years ago
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About Author: Doug
Posts by Doug
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How NOT to use Google AdWords – Mistake # 2
Posted on June 3, 2017 | No CommentsMistake #2: Running a Google AdWords Campaign without a clear call-to-action or the ability to track results. When your Marketing resources are limited and you are focused on results, it […] -
Upstream and Downstream Marketing Defined
Posted on February 9, 2017 | No CommentsLately, I have had some folks ask me about upstream and downstream marketing. IMO the concept of downstream market is much better understood and utilized in the world than upstream […] -
What is Innovation and how can you effectively use it in Marketing
Posted on January 20, 2017 | No CommentsInnovation is a word that is grossly overused by corporate Marketing departments. Sure it is a catchy term that makes a company sound interesting, but are they really innovative? Or […] -
Five Steps to Create an Effective Brand Experience
Posted on December 6, 2016 | No CommentsYour brand is: “What the customer says it is, through their thoughts and feelings about their experience (real or perceived) with it“. How you make people (customers) feel is 10x more […] -
Your Brand is what I think it is
Posted on November 23, 2016 | No CommentsA sheep is a sheep, even if you tell me its a dog. Your brand is not what you tell me it is, it is what I think it is, […] -
The PESO Model Defined…
Posted on September 5, 2016 | No CommentsEver heard of the PESO Model? It is recent buzz acronym that helps organizations understand the new rules around a media strategy. I have been hearing a lot about it […] -
SEO Tip: Importance of the URL
Posted on July 16, 2016 | No CommentsI have been building and managing websites for over 10 years now and one thing that holds true when it comes to SEO is that the URL is extremely important! In […] -
How To Get Found Online?
Posted on May 8, 2016 | No CommentsWrite your headlines, content descriptions with search engines in mind. Include words and phrases your audience might type into Google, instead of trying to be too clever – puns won’t […] -
How NOT to use Google AdWords – Mistake # 1
Posted on April 8, 2016 | No CommentsI have recently run into a few Google AdWords no-no’s while managing my AdWords campaigns and decided to share. Mistake #1: Bidding on keywords for the name of your company name and/or […] -
How to Make a QR Code for Personal or Business
Posted on March 8, 2016 | No CommentsThe simple answer is, you find an online QR Code Generator, like the one from BarCodesInc, put in the information you want the user to see (text or a web […]